IF YOU DON'T GO, JIM COMES - DUIN
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IF YOU DON’T GO, JIM COMES

Gym outside the gym!

HOW TO GET PEOPLE TO DO SPORTS IN ONE OF THE MOST SEDENTARY COUNTRIES?

At DUIN, we are passionate about promoting a healthy and active lifestyle among our community. That’s why we’re thrilled to present our latest campaign, alongside our ambassador, JIM. WHO IS JIM?JIM isn’t just a gym character; It is your friend and ally on the way to a better lifestyle. With his infectious enthusiasm and commitment to wellness, JIM has become a symbol of inspiration for DUIN.

BUT WHAT HAVE WE DONE?

A campaign with a comprehensive initiative designed to encourage people to make more profitable decisions in their day-to-day lives. From the simplest things like starting to walk from one bus stop to another to finding fun ways to stay active.

You will find bus shelters around Barcelona, Badalona and Santander where we encourage you to walk to the next bus stop instead of waiting.

We took the GYM out of the GYM, because #SiTúNoVasVieneJim.

WHY IS HEALTHY LIVING IMPORTANT?

It’s not just about looking good; It’s about feeling good inside and out. From boosting your energy and vitality to reducing your risk of chronic disease, the benefits of adopting beneficial habits are endless.

IT’S TIME TO TAKE CONTROL OF YOUR HEALTH AND WELL-BEING!

No Wait longer to start living a healthier, happier life. Together with JIM join DUIN on Our mission is to motivate others to adopt better habits. Together, we can achieve great things!

And to give you extra motivation, discover our JIM 🏋️ ♀️😎 ambassador here, he will make you rethink starting to try this new lifestyle!